Tag Archives: analytics

TechCrunch Does Not Have One Million RSS Readers

Michael Arrington has posted that TechCrunch has reached the 1,000,000 subscriber mark on FeedBurner. First off, congrats to TechCrunch; I have never seen someone hit that milestone before.
I don’t know that they really have one million subscribers, but I do know they have at least one… me.
I use NetNewsWire on my laptop and my phone. [...]

How Do People Read Your Blog

Do you know how people read your blog? Do your posts get read on your website or in your feed?
It should be a simple question, but with the tools that are available it is a hard answer to find.
Unless of course you have Statzen.
jaxn.org channel overview for 9/2007 – 9/2008

Who Needs Behavioral Targeting

BusinessWeek is reporting (via WaPo) on National legislation that would restrict behavioral targeting of web advertising. This legislation could impact how web analytics companies track surfers. You might think I would be worried, but I am not and here is why:

Some web analytics companies are also advertising companies. The legislation is targets at advertisers. I [...]

Measuring Performance

One thing I have learned from being a partner in a retail store is the importance of measuring performance. The “one true metric” for a small business owner is “how much money is in the bank”. Unfortunately, if you only watch that metric you don’t see problems until it is too late. You [...]