Tag Archives: advertising

Integrating Mediacasting Channels

I like Rex Hammock’s term “Mediacasting”; he is good at the semantics of “conversational media” (another term I got from Rex).
So, we are casting out communications on all these different channels: web sites, RSS feeds, Twitter, social networks (Facebook, Plaxo Pulse), email, etc. The goal is to make sure everyone is able to get the […]

Measuring Conversational Media

Rex Hammock has posted some thoughts on what he has termed Mediacasting. The basic gist is that “advertising” is the conversation with your customers. It is a conversation that is happening across a wide variety of communication channels on a wide range of devices. A key point is that the only barrier to entry is […]

Post Christmas Thoughts on Apple

My in-laws gave me a sweet new iPod Nano. I had been wanting one for a while because my iPod photo feels too big and bulky, and I am willing to trade off disk space for pocket space.
Sabrina and I gave Carter and Zavier iPod shuffles. They love them and I love that I am […]