Business Blogging

Blogging has a huge buzz in the world of business. I think this is mostly because no one wants to miss the wave, but I don’t know any business that is really riding the wave. Does the wave exist? It is on it’s way?

There is a new article on Business Week that talks about business blogging. It is a decent introduction for business types. If you read all the way to the bottom there is some really good commentary (readers of this blog can probably just skim the top on the way to the bottom).

It is interesting to compare this article (targeted partially at CEO types) and my Dear CEO, re: blogs post from last year. The article calls RSS “the innovation that sends blogs zinging into the mainstream”. That was pretty much my stance.

BusinessWeek has launched their own blog BlogSpotting.net.